Lynk & Co brand launch and car reveal
Assignment:
Establish LYNK & CO as a completely new, unique and innovative automobile brand and reveal their new car model.
Our responsibilities:
Overarching idea, creative concept, expert team/third parties, production, follow up.
Outcome:
More than 7000 articles published editorial articles. Exposure of over 1,2 billion achieved through social media. Total global exposure of 52,1 million
